Strengths  

Government support (in term of grants): both government of Gujarat as well as government of India sets aside annual grants for the development of tourism in the state.
Wide network of Services under its fold -
includes hotels, Tourist Information Bureaus, etc.

Weaknesses  

Significant internal weaknesses
Low employee morale
Lack of professionalism in the organization
In-effective Promotions
Awareness regarding its products, services
as well as its investment opportunities
in this sector has not been highlighted.

Investment Opportunities  

Scope for investment in new ventures
Joint ventures with private parties
Cashing in on excellent infrastructure facilities

Threats  

Competition from other state tourism corporations
Private parties assuming the role played by TCGL at this juncture.